Sales Research sources
The skill chooses sources based on the sale. Its default prior starts with Blair Enns, David C. Baker, Jonathan Stark, Peter Block, Mahan Khalsa and Randy Illig, Brennan Dunn, Jason Liu, Brent Ozar, Paul Swail, Karl Sakas, David A. Fields, and Philip Morgan. Comparable experience and stronger evidence outrank that order.
Core source links
Section titled “Core source links”- Win Without Pitching, Blair Enns.
- Punctuation, David C. Baker.
- Jonathan Stark.
- Double Your Freelancing, Brennan Dunn.
- 2Bobs.
- Ditching Hourly.
- The Business of Authority.
- Doing Daily.
- Double Your Freelancing Podcast.
The package’s source reference also links public collections from Stark and Enns. Links are starting points; the agent must retrieve the particular source supporting an attributed claim.
Situational sources
Section titled “Situational sources”| Situation | Additional candidates |
|---|---|
| Positioning | April Dunford, Erik Dietrich |
| Discovery | Neil Rackham, Bob Moesta, Rob Fitzpatrick |
| Pricing | Alan Weiss, Tim Williams |
| Paid discovery and workshops | Tom Critchlow, Paul Boag |
| AI proof and evaluations | Peter Cohan, Hamel Husain, Shreya Shankar, Jugurtha Hadjar, Doug Turnbull |
| Enterprise buying and indecision | John McMahon, Matthew Dixon, Ted McKenna |
| SaaS and product sales | Pete Kazanjy, Patrick McKenzie |
| Trust and listening | Charles H. Green, Michael Bungay Stanier |
The routing reference explains which situations each candidate fits. A name on this list is not a claim that the practitioner supports every recommendation the agent produces.
Evidence and attribution
Section titled “Evidence and attribution”The skill prefers primary work, comparable firsthand cases, and relevant technical or procurement evidence. It labels inference and self-reported results, and avoids generic roundups and unsupported advice. If sources conflict, current buyer facts and the user’s constraints take precedence over a general framework.
This distribution contains original instructions and links, not third-party books, courses, article bodies, recordings, or transcripts. It does not include private client records. Named practitioners and publishers do not endorse it.